STEED'S VIEW: Big Brother Joins The 21st Century...

Monday, 25 October 2010

Big Brother Joins The 21st Century...

..
After years of bugging him, my brother John DeBoise, has finally got his own website up and running for his company Castle Tailors.

For those of you not familiar with his work, he cuts a more structured coat in line with the likes of Kilgour's.

John has over 45 years of experience in Tailoring and like myself worked for Edward Sexton and Nutters during the 70's & 80's.

If you would like to know more please follow the link to his website.

www.castletailors.com

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History of Steed Bespoke Tailors of Savile Row

Established in January 1995, Steed gained a reputation as one of Savile Row's finest tailors, offering clients a soft understated elegance.

Edwin DeBoise, whose father and brother are both tailors, trained at the London College of Fashion and then worked under legendary cutter Edward Sexton (Tommy Nutter) followed by seven years at Anderson & Sheppard before founding Steed.

January 2002 was Steed's eighth year in business and one which also saw Edwin taking full control of the company after an amicable split with his then business partner, Thomas Mahon (english cut) with whom he started the company with back in 1995.

September 2008 saw Edwin's eldest son, Matthew join the company where he is currently learning the trade under his father whilst also running the business and marketing aspects of the company.

Edwin & Matthew's schedule includes at least 4 visits to the USA each year in order to cater for Steed's expanding overseas client base.

September 2011 saw Steed venture to Beijing, China with a view to multiple visits throughout 2012 and beyond.

Steed's ever growing reputation has resulted in features in such publications as GQ, American Express Departures Magazine and most recently a 10-page article written by Matthew DeBoise that was published in China's top fashion magazine, TIDE.