STEED'S VIEW: Get Well Soon!

Monday, 3 October 2011

Get Well Soon!

It's with regret to announce that my brother Jon DeBoise of Castle Tailors will be unable to travel to the USA as expected due to illness. However he is on the mend and we all wish him a speedy recovery.

For those of you who were hoping to see him on this trip, most of whom I know already, I will be more than happy to meet with you and to take orders on his behalf.

Also those who have fittings ready I shall also take care of those appointments for Jon, apart from in Nashville where Roger Talbot of Hilditch & Key will be able to accommodate you.

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History of Steed Bespoke Tailors of Savile Row

Established in January 1995, Steed gained a reputation as one of Savile Row's finest tailors, offering clients a soft understated elegance.

Edwin DeBoise, whose father and brother are both tailors, trained at the London College of Fashion and then worked under legendary cutter Edward Sexton (Tommy Nutter) followed by seven years at Anderson & Sheppard before founding Steed.

January 2002 was Steed's eighth year in business and one which also saw Edwin taking full control of the company after an amicable split with his then business partner, Thomas Mahon (english cut) with whom he started the company with back in 1995.

September 2008 saw Edwin's eldest son, Matthew join the company where he is currently learning the trade under his father whilst also running the business and marketing aspects of the company.

Edwin & Matthew's schedule includes at least 4 visits to the USA each year in order to cater for Steed's expanding overseas client base.

September 2011 saw Steed venture to Beijing, China with a view to multiple visits throughout 2012 and beyond.

Steed's ever growing reputation has resulted in features in such publications as GQ, American Express Departures Magazine and most recently a 10-page article written by Matthew DeBoise that was published in China's top fashion magazine, TIDE.