STEED'S VIEW: Full Canvas Jackets Added to our Semi-Bespoke (MTM) Range

Thursday, 10 October 2013

Full Canvas Jackets Added to our Semi-Bespoke (MTM) Range

We are now very pleased to announce the launch of our new "full canvas" jacket.

This kind of jacket is constructed with hand stitching of the canvas to the fabric instead of the application of thermal fusing (internlining).

The main advantage of this, is the weight of the jacket is reduced and has a softer and more supple feel, increasing comfort and providing a better fit.

This new line will come at and additional cost of £250 (email for price-lists) and will debut on our upcoming trip to The States.

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History of Steed Bespoke Tailors of Savile Row

Established in January 1995, Steed gained a reputation as one of Savile Row's finest tailors, offering clients a soft understated elegance.

Edwin DeBoise, whose father and brother are both tailors, trained at the London College of Fashion and then worked under legendary cutter Edward Sexton (Tommy Nutter) followed by seven years at Anderson & Sheppard before founding Steed.

January 2002 was Steed's eighth year in business and one which also saw Edwin taking full control of the company after an amicable split with his then business partner, Thomas Mahon (english cut) with whom he started the company with back in 1995.

September 2008 saw Edwin's eldest son, Matthew join the company where he is currently learning the trade under his father whilst also running the business and marketing aspects of the company.

Edwin & Matthew's schedule includes at least 4 visits to the USA each year in order to cater for Steed's expanding overseas client base.

September 2011 saw Steed venture to Beijing, China with a view to multiple visits throughout 2012 and beyond.

Steed's ever growing reputation has resulted in features in such publications as GQ, American Express Departures Magazine and most recently a 10-page article written by Matthew DeBoise that was published in China's top fashion magazine, TIDE.